Amal Hamed is a communication designer and illustrator based in Germany. She works across branding, visual identity systems, editorial design, motion, illustration, and cross-media communication, developing design that connects concept with structured visual form.
Her practice is driven by narrative and systems thinking—building identities that function across formats, narratives that evolve, and communication that remains consistent through change. She focuses on clarity, structure, and visual coherence as tools for shaping meaning.
Her work has been recognized internationally through design awards and exhibitions. Through storytelling, she explores how design constructs meaning within cultural and communicative contexts.
Areas of Expertise
• Brand Strategy
• Branding & Visual Identity
• Editorial Design
• Communication Design
Areas of Work
• Campaign Design
• Illustration
• Motion Design
• Cross-media Communication Systems
Design approach
I approach design as a research-driven process that transforms complex ideas into clear, adaptable visual communication. Combining conceptual thinking, visual structure, and contextual analysis, I develop identity systems and cross-media experiences that communicate with clarity, consistency, and purpose.
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Professional Experience
Freelance Communication Designer & Illustrator  
2021 — Present  
Düsseldorf, Germany / International  
Communication & Motion Designer  
Studio Franz  
2025  
Duisburg, Germany
Communication Designer Intern  
Studio Polylog  
2024 — 2025  
Cologne, Germany  
Communication Designer  
CAsPar – Centre for Assistance and Participation  
Hochschule Rhein-Waal  
2023 — 2025  
Kamp-Lintfort, Germany 
Communication Designer  
Association for Freedom of Thought and Expression (AFTE)  
2016 — 2021  
Cairo, Egypt 
Education
Bachelor's Degree, Information and Communication Design
Hochschule Rhein-Waal
2021 — 2025
Grade 1.1
Bachelor of Arts (BA), Philosophy
Cairo University
2008 — 2011
Selected Clients
EDEKA  
Oxfam  
Martin Roth Initiative
Global Narrative Hive
Community Jameel  
CUNY Graduate School of Public Health & Health Policy
Slow Factory  
Caspar Institute  
UAF-Africa  
RESURJ  
Association for Progressive Communications
Love Matters Arabic  
Orient Productions  
El Maraya for Culture and Arts  
Ikhtyar Collective  
Dokan Boutique ​​​​​​​
Awards & Honors
DDC Award – Gold (2025)  
Deutscher Design Club e.V.  
Ask Who Made It — Cross-media awareness campaign  
Highest-Ranked Student (Class of 2025)  
Hochschule Rhein-Waal (HSRW)  
Graduated with distinction (1.1)  
BG RCI Poster Competition (2022)  
2nd Place – Occupational safety poster  
100 Best Arabic Posters Competition – Round 04 (2023)  
International travelling exhibition across multiple venues  
Deutschlandstipendium (2022–2024)  
Federal scholarship for academic excellence  
Roznama 8 – Visual Arts Competition & Exhibition (2021)  
Selected artwork, Medrar for Contemporary Art, Cairo
Exhibitions
WDC Campus – dreams, ideas & prototypes (2026)  
Museum Angewandte Kunst, Frankfurt am Main, Germany  
Selected participant in the World Design Capital Frankfurt RheinMain 2026 exhibition, presenting award-winning design works from Germany’s leading design awards, alongside speculative proposals and prototypes that explore how design shapes future-oriented ideas and social contexts 
The Golden Narrative (2025)  
Cairo, Egypt  
Group exhibition exploring urban narratives through visual storytelling, examining how everyday experiences and spatial transformation shape cultural identity  
Werkschau – Hochschule Rhein-Waal (2023)  
Kamp-Lintfort, Germany  
Annual exhibition showcasing selected communication design projects in branding, editorial design, illustration, and cross-media communication  
Homeostasis Lab – Virtual Exhibition (2020)  
Participating artist in a curated virtual exhibition exploring experimental digital art, interdisciplinary practice, and research-driven visual communication
Features / Publications
DDC Award 2025 – WAS IST GUT  
Deutscher Design Club e.V.  
Publication and award platform documenting contemporary German design focused on transformation, responsibility, and social impact  
100/100 Hundred Best Arabic Posters – Round 4 Catalog  
International publication and exhibition selection  
Dzuwa Magazine (2020)  
First issue  
Feminist Republik, Kenya  
Independent feminist publication focusing on visual culture, storytelling, and social narratives  
Pamoja Month Festival (2020)  
Feminist Republik, Kenya  
Cultural festival platform featuring feminist discourse, visual communication, and collaborative artistic practice  
CairoCovid Art Magazine (2020)  
Cairo, Egypt  
Digital art publication documenting artistic responses to the COVID-19 period in Egypt and beyond 
Take Back the Tech – #FeministForwards (2019)  
International feminist digital campaign focusing on gender justice, technology, and digital rights advocacy  ​​​​​​​
Location & availability
Düsseldorf, Germany / International (open to relocation within Germany)
Available for freelance and full-time opportunities
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